Whether it’s a lunch & learn, happy hour, Hill Day, or full-blown week-long conference you’ve suddenly been tasked with, the process of pulling off a successful advocacy event can be paralyzing – particularly when you’ve a million other things to do. Where do you start, what and who do you need to include, when do you need to start planning?
How would you like to have your own personal government relations or advocacy mentor on speed dial?
Even, if you’d been in the business for years?
Well, we’re about to give you the next best thing.
We conducted 70, (yes, 70!) interviews with some of the leading minds in the worlds of government relations, nonprofit, advocacy, public policy, and fundraising, and asked them four pertinent questions:
- What advocacy skill have I learned over time, or do I wish I had my first day on the job?
- Having tried a bunch, the best advocacy strategy I rely on is …?
- When I’m planning an advocacy campaign, the first thing I always do is …
- What would be the most useful advocacy training?
Just FYI, we asked them a bunch of other questions too, and we’ll give you the full picture of what they had to say soon (including epic campaign fails and successes) – but more of that good stuff later.
For now, here’s a taster of some of the best advocacy strategies, tips and tricks they’ve learned from many collective years toiling in the world of legislation and advocacy.
And when you’ve finished reading, don’t forget to download our great free eBook: The Advocacy Planning, Strategy and Skills Guide.
Finally, to everyone who took part, a big thank you!
And to everyone reading, this is one you’ll want to bookmark!
Think your nonprofit’s staff and volunteers are immune to burnout? Think again. Before you watch Beth Kanter’s exclusive CQ Roll Call webinar, take her following assessments:
Then watch to see how technology and collaborative overload contribute to nonprofit and advocacy workplace stress and burnout, eroding the nonprofit’s ability to meet its mission.
At least 53 members of Congress, including 24 U.S. Senators, have Snapchat accounts, as does USA.gov, the White House, NASA, the Peace Corps, the U.S. Navy, the U.S. State Department, the U.S. Department of the Interior and an ever-expanding number of state, county and local governments.
Here’s why you might need to consider it too.
When we asked you back in February to show us with photos and images why you were passionate about your organization, campaign or mission, boy did you listen.
We were impressed by the depth of feeling and enthusiasm that’s out there for your tireless – and often thankless – nonprofit and government relations advocacy missions.
Picking the winners, especially those not decided by the popular vote, was really tough. There might even have been tears, and we’re hoping some of the judges start talking to each other again by the end of the year.
To make things easier, the judges looked at five criteria when it came to each entrant; originality, composition, how well the image represented the campaign or mission, the written description, and how the image made them feel or resonated with them.
Most advocacy or government relations folks have a limited budget. That means a lot of creativity to find ways to save time and efficiencies that stretch those precious dollars.
The good news is there are multiple ways you can become a force multiplier. From a lean, clean digital advocacy platform, to roping in other departments to amplify your message, all the way to getting members or industry colleagues to do your design and outreach work.
Check out these, and other great tips and tricks to maximizing your advocacy wallet from our experts.
Knowing the right people in the legislature is important, and often the responsibility of an association’s government affairs staff. But knowing your members’ backgrounds and getting them in front of said lawmakers and staffers can be just as powerful an advocacy tool. The trick is balancing an association’s reliance on staff and volunteer efforts to be sure that they work together effectively.
But not all grassroots activity is created equal.
A certain kind, constituent advocacy, where local voters raise their concerns directly to decision-makers, is potentially the most effective of all.
It’s been on the rise at town halls, local councils, and even some lawmakers’ district offices all across the country. And some groups, particularly those feeling threatened by the White House or Congress’ initiatives, are using employees as their grassroots base.
Don’t worry, we’ll still provide you with the best government relations and advocacy materials out there to help you do your job. But we’re going to (hopefully!) make it a lot easier to navigate between all those articles, white papers and webinars. And believe me, there are a lot of them!
Here’s where you come in. We need you, the Connectivity reader, to tell us what you like and don’t like, by taking this 5-minute survey now.
Please, don’t be shy. We can handle it.
Connectivity, Managing Editor
Repeal of the Affordable Care Act is about as groundbreaking as it gets in the healthcare sector. Any move or tweak to the current law is set to permeate across multiple entities; from the general populace to patient advocacy groups, to small businesses, taxes and insurance.
But ACA repeal would affect the six industry players in several different ways. While most weren’t completely onboard with all aspects of the ACA, they had lobbied or advocated hard – for or against – certain aspects of the 974 pages of the law and made their peace with it. Now they’re facing the same upheaval all over again
So, which related groups are most worried, and what are they focused on? We’ve dug deep to see the top issues facing the big six: